We’re no stranger to a bit of controversy here at M&S, but our latest saucy launch seems to have REALLY divided opinions… 😉 Introducing our brand-new, WORLD-FIRST Salt & Vinegar Mayo – all the best flavours of a chippy tea in one delicious sauce!

Shoppers have been quick to join the debate on the M&S social media channels, with over 11,000 people already having liked, shared and commented on the posts announcing the news!

Some fans were absolutely thrilled with the launch, commenting “Oh my god going to buy immediately”, “This could be a game changer” and “this feels like an excuse for fish and chips to me!”. Not everyone was convinced though! One commenter said “Am I the only one who thinks this sounds pretty gross? 🤢” while others said “Yuck!” and “My worst nightmare!”

As well as being the perfect partner for fish and chips, our Salt & Vinegar Mayo is ideal for dunking nuggets, fried chicken, pizza crusts, you name it… or why not try it in a potato salad or coleslaw for a tasty twist!

Sarah-Jane Large, Lead Product Developer for sauces and condiments at M&S, said: “What’s your favourite thing to have on piping hot chips? Salt? Vinegar? Mayonnaise?… Well how about ALL THREE!! We had a feeling shoppers would love this saucy new launch but we had no idea it would be so divisive! It’s the perfect condiment to have in the fridge for your next chippy tea, but I also love it on burgers, hot dogs, salads – everything really! It’s the ideal thing to have on hand for all your summer barbecues and picnics.”

Find the new Salt & Vinegar Mayo in your nearest M&S store for just £1.75.