Lidl Northern Ireland has announced an investment of almost £160,000 into its local communities through its ‘Sport for Good’ initiative, which aims to champion the role of sport in mental and physical wellbeing, encouraging young people to get involved with their local sports clubs and empowering Northern Ireland’s up-and-coming athletes.
This week, the supermarket retailer announced 38 sporting clubs across Northern Ireland as winners of the Sport for Good competition, with each set to benefit from £4,000 of brand-new sports equipment.
Fronted by three of Northern Ireland’s top athletes, European gold gymnast, Rhys McClenaghan, four-time Paralympic gold swimmer, Bethany Firth and MMA gold medallist and Jiu Jitsu champion, Leah McCourt, the competition launched in April and was open to all sporting clubs within Northern Ireland. The competition garnered almost 3,000 online entries.
Conor Boyle, Regional Director for Lidl Northern Ireland said: “With statistics showing that 1 in 4 young people in Northern Ireland are struggling with their mental health, Lidl’s Sport for Good initiative was launched to raise awareness of the very important role that sport can play in improving children’s mental and physical health.
Northern Ireland is a hub for sporting talent and we were delighted to welcome such fantastic ambassadors to promote the competition. Alongside Bethany, Rhys and Leah, Sport for Good has allowed us to support local sports clubs across Northern Ireland who all play a vital role in addressing physical and mental health and wellbeing issues within their local communities.
We hope that this investment has a significant impact on each of the winning clubs, creating opportunities for further growth and development, encouraging even more young people into sport and helping individuals reach their sporting goals.”
Sport For Good is the latest initiative in Lidl’s long-standing Community Works programme. Since 2014, Lidl Northern Ireland has been investing and supporting community-based initiatives, supporting over 750 local groups to date.
Last year, Lidl Northern Ireland raised more than £420,000 for local charities and community groups, including its national charity partner, NSPCC Northern Ireland. Through the Sport for Good programme, the charity also received £4,000 worth of equipment to fund the use of sport in their service centres across Northern Ireland.